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Table 4 Baseline mean (SEM) VAS appetite ratings by label and beverage conditions

From: Assimilation of healthy and indulgent impressions from labelling influences fullness but not intake or sensory experience

Beverage

Label condition

Hunger

Fullness

Desire to eat

Thirst

Healthy

Congruent

52.7 (4.4)

35.2 (4.6)

54.8 (4.3)

57.0 (3.2)

Incongruent

52.8 (5.2)

34.6 (4.1)

57.1 (5.1)

57.5 (4.0)

No label

54.6 (4.9)

39.5 (4.8)

58.2 (4.5)

67.8 (2.7)

Indulgent

Congruent

51.4 (5.3)

31.4 (3.7)

50.4 (5.1)

59.2 (4.4)

Incongruent

54.6 (4.8)

30.0 (5.1)

55.2 (4.8)

63.7 (4.0)

No label

54.3 (5.0)

34.8 (4.5)

56.2 (5.4)

64.2 (4.5)