Skip to main content

Table 6 Mean (SEM) ratings of piloted beverage characteristics

From: Assimilation of healthy and indulgent impressions from labelling influences fullness but not intake or sensory experience

 

Beverage

Healthy

Indulgent

Pleasant

Familiar

Novel

Creamy

Thick

Taste 1

1

57.5 (8.5)

50.3 (8.2)

74.6 (3.6)

76.9 (4.7)

21.4 (6.5)

41.2 (9.3)

53.0 (8.6)

2

53.8 (6.3)

51.3 (8.3)

57.1 (8.4)

44.2 (10.7)

54.3 (10.8)

58.4 (9.0)

66.2 (7.6)

3

44.6 (6.2)

65.4 (5.1)

66.9 (7.7)

61.4 (7.6)

43.5 (8.4)

67.3 (7.8)

70.8 (3.4)

4

52.3 (7.9)

47.5 (9.2)

67.5 (5.6)

50.6 (9.8)

43.4 (9.4)

56.0 (7.4)

70.5 (5.3)

Taste 2

1

47.3 (8.0)

54.7 (9.1)

74.1 (7.4)

74.8 (4.4)

24.7 (8.1)

41.8 (7.9)

54.3 (7.1)

2

51.5 (5.9)

54.1 (7.8)

48.8 (8.1)

50.9 (8.5)

43.3 (10.1)

51.1 (11.1)

82.2 (4.4)

3

41.7 (8.4)

70.9 (8.7)

66.9 (8.8)

59.3 (8.9)

47.9 (8.6)

73.9 (5.4)

69.3 (7.5)

4

58.6 (7.5)

49.3 (10.1)

71.7 (5.2)

63.9 (8.8)

38.7 (8.2)

61.9 (6.8)

65.9 (6.8)

  1. Beverages: (1) mango passion fruit and goji berry smoothie, (2) strawberry and banana smoothie, (3) pineapple banana and coconut smoothie and (4) orange mango and passion fruit (all Sainsbury’s plc., UK)